Behavioural Economics and the Real World

One of the central challenges to conventional micro-economic theory has come from a body of study known as behavioural economics. Where conventional microeconomic theory begins with economic models and changes the models to better predict real life, behavioural economics first looks at the real world and how individuals and firms behave, and then creates the models from this. It has grown significantly in the past 20 years and is even a part of some A level and IB courses. The masterclass will begin with some introduction to behavioural examples before looking at real world case studies of where behavioural economics can better explain individual behaviour than traditional microeconomic theory.

• Host: We have a range of Behavioural Economics masterclass hosts, all Oxbridge-educated Economists with a range of experience across industry. The host will be confirmed upon booking.

• Duration: Suggested 1-2 hrs depending on the level of detail desired.